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SLOAN COPELAND

Writer / Director / Producer

Sloan Copeland is a multi-award winning feature film director, writer, editor and producer born and raised in New York City. He founded Self Conscious Entertainment in 2001. His much anticipated latest feature, "Life Hack" continues to get praise from critics and audiences alike.

Writer / Director / Producer: LIFE HACK

On the set of LIFE HACK:

Our FILMMAKER'S Q&A with SLOAN COPELAND:

Why do you make movies?

I see movies as the ultimate artistic medium. I make movies to put something out into the world that people can relate to. Whether it be humor or drama or excitement, I want the audience to be moved in an entertaining and thought provoking way.

What story do you want to tell?

I try to tell the most entertaining version of reality. My style is very much grounded in reality and naturalism, but I try to infuse many different elements (and sometimes multiple genres) into each story to strike a chord with audiences.

What’s your story?

Kid from NYC who loved music, movies & TV. I was a club DJ, which segued into music production, which segued into film.

What do you want to achieve in your craft?

With each project, I want to achieve a quality (unpretentious) piece of art that touches people and makes them think in a new original way. But at the very least, I want to satisfyingly entertain.

What would you tell a young person with aspirations to be a filmmaker?

Be honest with yourself, what you want to achieve, and what you can achieve with your given budget. Be realistic about your talent, strengths and weaknesses. Be as objective as possible with the quality of the script (because everything revolves around the script). Know when to listen to others and when not to. Tell the story that hasn't been told yet. And embrace your originality and nurture it.

What has been your biggest struggle as a filmmaker?

Breaking out from the ever-growing population of films & filmmakers. As it’s become cheaper and easier to make a film, the industry is somewhat saturated, but with the growing amount of platforms, the audience has grown as well, so it hopefully evens out.

What do you see as the biggest struggle going forward?

I love the advancement of technology and the impact it has had on our industry and look forward to the amazing things to come due to it, but I do fear what may be lost along the way. I hope our relationship and appreciation of movies stays as strong as it has been throughout my life, even with the growing multimedia surrounding us.